Thursday, November 10, 2011

Summer to Fall




A train ride and four nights later I was across the country and back to the NW. Not two days later an art opening was held with much celebration. Surrounded by family, professors, friends, art and array of delicious treats cooked up by Matthew, I knew I was home. It was life-giving to be able to tangibly and visually share a part of my New York experience with the people who loved, supported and prayed for me while I was living there. 

The following weeks included a move to Newberg, and a two week trip to Hawaii with Matthew and his family. The tides seemed to wash away the rumble of the MTA subway and the clickity-clack of 3,557 miles of Amtrack Rails. 

Summer in Newberg was beautiful. My routine looked something like this — 
Morning coffee
Freelance
Friends
Adventure
Sleep

Freelancing daily felt wonderful—I am still not over what it feels like not to have Homework. An uncanny turn came one day while perusing Craig's list. It was a one sentence ad listing the need for "a graphic designer for branding companies and websites but not code them." That was it. It was comical compared to the long listed ads for a designer who can write java script in their sleep and create fortune 500 logos on a whim using windows. 

I decided to go for it. Shockingly, I received a reply the next morning and by one o'clock I was in an interview. My attitude sounded like — "Well, it's probably a production artist job… not interested, but good interview practice."

The interview went something like —
We Love your work
Wow, Thank you -
Tell us about New York 
New York Design firm, Art Opening, Blah blah, New York... 
That is the coolest Business card I've ever seen
Wow, Thank you -
Would a 24" iMac be ok as your computer?
Yes….(holy what? no, duh)
Call you with an update Monday for a second interview
Great, Thank you. ( Dream job….Omg, I am never going to get this)

Sunday - 9:00 AM - Job Offer
Monday - 12:00 PM - Terms and Agreement
Two Weeks Later - Start Date
Two Weeks Later - Moved to St Johns with Lucas Tomlinson & Seth Terpstra, Bought a Car

A month later have I found my first rhythm since April. I now have the responsibility to 6 companies (branding each from scratch) + freelance. It feels more like I have all my clients InHouse with me, versus the normal picture of the InHouse Designer. All of the lessons learned in MarCom & freelance have been invaluable here. 

Thank you all who have loved and supported me through these life journeys. Your friendship and prayers mean so much to me. More Updates Soon. 


Saturday, July 2, 2011

Precision Locums

Client: Dallas Bailes
Business Model: Precision Locums is a connecting resource for hospitals who need emergency medical physicians and for ER doctors who would like more work, free time, and the opportunity to travel. 
Business Market: There are many Hospital Locum Agencies but not strictly for the Emergency Medical field. 
Target Market: Hospitals and Physicians in New York and Texas. 
Challenge: Design a clean, professional logo, website and identity system 
Design Direction: A Seal that conveyed the opportunity for travel and that is trustworthy as a brand. 
We ended up having a primary and a secondary logo. The first is a logomark and the second a wordmark able to be used interchangeably. 


Web Branding:
Working with my programmer/coder/webmaster, Rob Mosher,  we designed and coded the site for Precision Locums


Pre-launch - 

Post-launch -



Tuesday, June 7, 2011

À Bientôt





I didn’t fall in love with the city until I fell in love with its people. There was no better way to spend my last evening in this city than with close friends. Friends (Janna, Felix and Rob M.) and I cooked in the evening and prepared a most wonderful meal.

With the city as our backdrop the rooftop burst into color and laughter as we gathered and feasted. I was thinking how much easier it may have been for us to just go out somewhere with a ready-made environment. Then I realized how beautiful it was to see all these people come together and create their own environment. The biggest gift (other than the surprise Bakeway carrot cake <3 Felix) was seeing different communities join together and make new friends. I felt so loved. The night owls gathered in Astoria Park, sat under the big dipper and told jokes. As much as I wanted to I was too excited and blissful to cry.


– Recipes

Gallo Pinto

Photo Credit: Janna Dyk
Rice
2 Can of Black Beans
2 Peppers
1 Onion
1 Clove Garlic
Cumin
Red Pepper Flakes
Salt
Pepper
-----
Chips
Sour Cream
Cilantro

Begin Your Rice.
Sautee onion, garlic, cumin and pepper flakes till golden brown. 
Add peppers. Add beans (keep ½ can of bean juice). Simmer.
While Cooking chop Cilantro, Lime, Sour cream
Garnish & Serve Warm with Corn Chips

Janna’s Fresh Guacamole
2 Avocado
1 Large Tomato
Lemon / Lime Juice
Cilantro

Chop, Mash And Mix ingredients together to taste.

Sangria Blanca
2 Bottles White Wine
2 Fresh peaches
2 Fresh Mangos
2 Oranges
1 ltr Seltzer Water
Passion Fruit juice – (to taste)
Sugar  (to taste)

Cube fruit, leaving the oranges in rounds.
Mix, Soak, Serve over Ice.

Carob Cookies
- Secret




Thank you all who have loved and supported me through this beautiful adventure. You have all blessed me beyond words. New York - Friends - I will see you again someday. À Bientôt (see you soon).